About me

Who am I
Hi, I’m Sara, a freelance content strategist and SEO writer working with B2B SaaS brands that want content to drive real results.
I didn’t come from a traditional writing background. My degree is in Chemical Engineering. But somewhere along the way I discovered that the thing I was genuinely good at and couldn’t stop doing, was taking complex ideas and turning them into clear, structured content that people actually want to read.
That pivot led me here: building my personal brand, writing and strategising for SaaS companies, and create content systems that go beyond just publishing regularly.
What You Can Expect When We Work Together
I help B2B SaaS brands figure out what to write, why it matters, and how to structure it so it ranks, educates, and converts. That means long-form SEO articles, content roadmaps, editorial systems, and thought leadership; sometimes all four, sometimes just one.
I’ve been featured in the Daily Mail and Romania Journal, and work with clients across Europe and beyond through my website and Upwork, where I’m a Rising Talent.


Results Oriented Growth

Client Collaboration
